The influence of greenwashing perception on green purchasing intentions: The mediating role of green word-of-mouth and moderating role of green concern

Lu Zhang, Dayuan Li, Cuicui Cao, Senhua Huang

2018Published
480Citations
0References
journal articleType

Journal: Journal of Cleaner Production

Publisher: Elsevier BV

Citations are the number of DOI-registered works in Crossref that cite this paper; references are how many works it cites. Full text is on the publisher site via the DOI link.